
If you’ve been in internet marketing for long enough, you’ll know that leaders like Frank Kern and Eben Pagan discuss a tactic called pattern interrupt. Whether you’re a Pick Up Artist or a Marketer, pattern interrupts are about disrupting the normal behavior of your target audience in order to leverage that split second of opportunity.
I’m going to use this interrupt to tell you about the frikkin’ amazingly boring yawn factor of stock photos.
“Dude … nice ninja … with a mouse”
We’ve all seen sites and sales pages that use typical stock photos. You know the one’s I’m talking about … two people shaking hands, pretty lady wearing headset, guy on cell phone. Sure, these stock photos are better than nothing when the budget is tight, but let’s be honest here: that angle is tired and losing it’s effectiveness. And more often than not, does not trigger any kind of pattern interrupt because it’s a big fat bore we’ve all seen before.
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Of course she did. I hope you are understanding now that cool characters are excellent pattern interrupters.
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We look forward to getting you into a brand new character!
Sincerely,
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D. Vivarelli
(aka SteelDanno)
CEO & Founder
FastCharacters.com / JumbaGroup.com
SteelDanno on Warrior Forums




